Social / pr / sales and marketing
Jonathan Wright is the Director of Digital and Media Relations at The Hollenbeck Group and Founder and Editorial Director of Meet the Influencers™. He made his initialmark in the global beauty and fashion centers, New York City and Miami, with clients including L’Oreal, Giorgio Armani and Ralph Lauren. At the same time, he saw the technology sector opportunities to come in San Francisco and the Silicon Valley - and acted upon them.
During his early career in New York, Jonathan worked with PR maven Norma Quinto at Quinto + Co., cast fashion shows for Bosa and Zang Toi and wrote for Ulmo Vogue and Elle Japan. To gain even greater insight into making every production and image look seamless, the importance of staying on timelines and within budgets and, most importantly, how to handle and inspire the “creative personality,” he also interned at Elite with Trudy Tapscott, who became the bookings editor at Vogue and with Fern Mallis at 7th on 6th, which became Mercedes Benz Fashion Week.
His full understanding of individual and brand image - including and beyond fashion - then led him to tech and social media. Returning to San Francisco and the Silicon Valley, Jonathan jumped headlong into the tech sector bringing his management expertise to casino.com, freesamples.com and comics.com. He then built the Knowledge Base for beauty site Gloss.com before it was sold to The Estée Lauder Companies.
Jonathan subsequently joined Copithorne and Bellows, the third largest tech PR firm in the United States. It was during that time that Jonathan saw the potential in the then nascent social media space. His unique understanding of the value of social media coupled with his background in fashion eventually led to his consulting with clients including Oprah Winfrey’s OWN Channel on channel strategy, guest posts and analytics and Sony Music, working with artist’s managers for Adam Lambert, Shakira and Kelly Clarkson, among others.
In 2012 Jonathan was part of the Sony Corporate team that helped Adam Lambert make history as the first openly Gay artist to debut at No. 1 on the Billboard charts.
Applying the same science of technical dedication and excellence to digital project management for UX and VX projects, Jonathan has managed both traditional and digital campaigns for clients including but not limited to Hewlett Packard, Sun Microsystems, Thomson Reuters, Iomega, The Princeton Review, Rockin’ Jump Trampoline Parks and Age to Come Apparel.
Currently based in Palm Springs, California, Jonathan now balances a thriving PR and media buying business with styling a handful of Hollywood’s top actors and musicians.